Many new digital marketers struggle with one of the most confusing, what should they go with: SEO or PPC? And we totally understand that. The answer to SEO vs PPC is not as easy as you want to get it. As a digital marketer, when somebody asks you this question again, you need to look at the context and the …
Continue ReadingLiving in a world where everyone is spending most of their time on social media, it becomes essentially important for brands and businesses to engage with their customers and audience on social media platforms. So, it’s mandatory to know the importance of social media marketing. According to our observation, millennials and Gen Z are more likely to check the social …
Continue ReadingIf you are a good observer, you must have seen sponsored content related to your search. That content is there because of PPC (Pay-per-click) or Google Ads. But if you are a newbie in the field of digital marketing, you may want to learn what is PPC and Google Ads. In this blog, we will discuss PPC and how …
Continue ReadingDigital PR is an important part of the link-building strategy in SEO. If you are not leveraging on it for your business, you are missing out on a huge opportunity to gain a competitive advantage. A business can expect significant results by carrying out a Digital Press Release strategy. Digital PR is not merely a tactic to earn backlinks …
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